How I'm Planning to Grow my business in 2011: Desperate People do Desperate Things

Seeing cash for Gold signs and being invited to Gold Parties stirs up some old feelings from my days in college; scrounging for every penny we could find, searching under all chair cushions and redeeming "empties", just so we could have enough money to buy some cheap beer for the weekend. Desperation. From the Editors of Webster's:desperate a. 1 reckless from despair. Have you ever attended a Networking Event and been approached by a person similar to Jack Lemmon's character in the movie Glengary Glen Ross; desperate to close a sale? As a small business owner there is a difference between "Desperate Decisions" and "Strategic Decisions." Desperate acts are typically quick decisions with little time to weigh the pros and cons. An example of a desperate act: Employees show up to work to find the doors are locked and a closed sign in the window. A strategic decision would have an exit plan and give the employees time and perhaps assistance in finding other employment. It is not easy running a small business, but the success is directly tied to strategic decisions.